Because everyday is Earth Day.
I've been wanting to put this together since Earth Day, but, you know, time is limited! Anyway, it doesn't have to be Earth Day to celebrate the Earth, and really, everyday should be Earth Day anyway!
So, I'm not going to preach about it, because there are far better sources covering the issue, buuutttt, I do think it's really important to be aware of the problematic situation at hand when it comes to the effects of the fashion industry on little Mr. Globe up there. It probably wouldn't hurt to gather at least a little bit of knowledge about the current issues if you care any or at all about our cute lil planet and it's future, right? The True Cost, a Stella McCartney endorsed documentary film probably wouldn't be a bad place to start! So go forth! Retrieve infos! But before you do, just remember, good style DOES NOT have to be compromised in the name of sustainable business practices. It just doesn't.
And to prove my case, here's a round up of sustainable brands that are fashion forward and forward thinking. In other words, they make really good stuff, the right way:
L.A. based brand, BreeLayne, combines leather and luxury recycled fabrics with an exacting focus on detail in its debut collection of limited-edition pieces. Founder/designer, BreeLayne, knew she wanted to develop a brand that would shift the industry into a new light, offering a conscientious element to luxury fashion by environmentally responsible practices. Her vision prizes quality above quantity and a level of thoughtfulness as every item purchased will, in turn, have a tree planted.
Killer clothes that don't kill the environment. Created in 2009 by Yael Aflalo, Reformation designs and manufactures the majority of their limited-edition collections in their factory headquarters in downtown Los Angeles. All other garments are produced by responsible manufacturing partners in the U.S. or abroad using sustainable methods and materials. Reformation source sustainable fabrics and vintage garments while incorporating better practices throughout their supply chain to make beautiful styles at a fraction of the environmental impact of conventional fashion.
FREEDOM OF ANIMALS is a sustainable and cruelty-free luxury bag line. Founded in 2013, their mission is to provide their customers with distinct and purposeful designs that comply with ethical practices. Marrying form, function and style – Freedom of Animals is about creating affordable luxury with a sustainable platform.
Stella McCartney is a vegetarian company committed to operating a responsible, honest, and modern business. As a company that has said "no" to the use of leather, fur or any other materials of animal origin, Stella is also a member of the Ethical Trading Initiative (ETI) - a groundbreaking alliance of companies, voluntary organizations and trade unions, all working together to improve working conditions around the world.
Brother Vellies was founded by Aurora James with the goal of introducing the rest of the world to her favorite traditional African footwear, while also creating and sustaining artisanal jobs within Africa. Handmade in South Africa, Kenya and Morocco, Brother Vellies creates boots, shoes and sandals in styles that maintain the spirit and durability of their ancestral counterparts.
Founders Dana Alikhani and Tatiana Santo Domingo provide the global online retail market with exclusive products handcrafted in a sustainable manner, by local artisans from diverse cultures. In promoting the products featured on Muzungu Sisters, Dana and Tatiana hope to shine a light on the rare artistry found in various communities, and to stimulate those local economies. Muzungu Sisters currently offers ethically-sourced handmade luxury, produced by 16 different artisan communities across four continents.
EDUN is a global fashion brand based in New York.
In respect of its mission to source production and encourage trade in Africa, EDUN mixes its modern designer vision with the richness and positivity of thefast-growing continent.
EDUN is building long-term, sustainable growth opportunities by supporting manufacturers, community-based initiatives and partnering with African artists and artisans.
Locally made in LA, Clare Vivier uses sustainable and eco-friendly design practices for the company’s leather goods. Constructed from recycled leather, Clare Vivier’s line of leather goods features chic, minimalist designs with a modern spin.